Cupertino gave a new face to its homepage informing the world that the company has something exciting? to tell all iTunes users tomorrow.
No solid information has been developed as their are sources probably looking through every aspect of the iTunes software as we speak. One thing that we here at MacApper as well as other Apple news reporting mediums have come to a common conclusion that Apple could very well be talking about their initiative to put iTunes into the cloud. Doing so would allow users of the software to stream content of their library to their ipad, iPhone, and iPod as well as other Internet connected machines. Some functionality of this exist within Apples iDisk where users can store and stream content from the online storage. iOS even recognizes the function and makes it controllable through the iPod controls.
Another theory that is being raised is that Apple could introduce a subscription service to the iTunes Store. Doing this would allow users to pay a recurring fee and have access to unlimited content. However, Cupertino wouldnt be axing the pay-per-download function which users can utilize if they want to purchase the rights to content and store it on other devices.
The completion of the data center in the Carolinas greatly supports both of these notions.
Update: Beatles Now On iTunes
As Apple has just revealed a couple of minutes ago, and the New York Times revealed last night, Apple has finally persuaded EMI to allow the Beatles to be featured on iTunes. The content of the legendary band is available now on the iTunes Store. MacApper, along with some other sources, made the assumption that Apple may be putting iTunes in the cloud or applying a subscription service to the software. However, sources did some careful reevaluation and came with the new conclusion that Apple launching a cloud based service or subscription service for iTunes did not seem likely to happen. Ruling those possibilities out help the emergence of the assumption that the Beatles would be coming to iTunes. The New York Times and The Wall Street Journal later confirmed that Apple did reach an agreement with the record label.
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